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Quality • Value • Reliability • Experience
Reliable System Enterprise, Inc.
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RSE, Inc. |
Internet Marketing
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Distribution Channel Revenue Management (Travel Sites, GDS) |
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The internet
is continuing to be the most critical sales and revenue
channel for hotels and the lodging industry.
Travel sites have become the most widely utilized online
channels for booking travel, lodging, and complete vacation
packages for millions of traveler around the globe.
According to Media Metrics, in any given month, one in four
Web users visit a travel site, such as Expedia and
Travelocity, to search for information, find the lowest
rates, reserve rooms, trips, airline tickets and
all-inclusive travel packages. |
As the lodging and hospitality industry recognizes the
significance of travel sites for hotel exposure and
representation, hotels must seize and capture every
opportunity to maximize their presence and position on the
major travel sites to stay competitive and effective in this
online market.
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 RSE Distribution Channel Services |
While your hotel's website is a primary vehicle for online sales
and marketing, the role of intermediary travel sites is crucial
if you want to remain competitive. It is essential that every
travel site that includes your hotel reflects your property
accurately. RSE will set up the distribution channels for your
property and create compelling content and information that
potential guests are searching for.
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Distribution Channel Revenue Management Consulting |
Online distribution channels are creating a paradigm shift on
the internet which is radically changing the competitive
landscape for hotels and lodging properties. In order for the
hotel to harness the power of the internet, it is critical for
hotels and lodgings to adapt to the changing environment and
determine how they will best compete in the new world.
As a first step, we understand the hotel's current revenue,
client profile and the sales channel strategy. We will analyze a
hotel's booking patterns and revenue profile and based on these
factors, we provide strategic advice to our clients on how to
maximize the Revenue for properties while still maintaining high
ADR's and competitive positioning. We will provide strategies
for you to compete when it comes to reservations and bookings on
these distribution channels. Our unique differentiation comes
from our understanding of how the GDS and travel sites work and
the consumer behavior for booking a hotel while surfing the
travel site.
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Distribution Channel Set-up |
While there are hundreds of 3rd party distribution channel sites
available on the internet, RSE focuses only on the premium sites
that carry most of the traffic such as Expedia, Hotels.com,
Travelocity, Orbitz, etc., so that our clients can get the most
Return on Investment for their Distribution Channel Strategy.
RSE sets up the contracts and provides the distribution channel
website with relevant information about the hotels that results
in maximum conversion. We ensure that your hotels are
aesthetically and effectively represented on global distribution
systems (GDS) and travel sites, two critical intermediaries
between your hotels and your guests.
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Maintenance |
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RSE's unique technique updates all distribution channels in real
time to ensure that your current availability and rate structure
are up to date. The property has a wide range of possible
settings for each distribution channel to optimize the rates and
cover additional distribution charges. |
Call today.
RSE will help you choose promotion plan which best fits your
budget and online marketing strategy.
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